Thursday 27 February 2014

Studio Brief 2: Varieteas - idea development


Varieteas idea
We had the idea of collecting different types of tea to give out to the public, so that people will drink a bigger variety of tea, thus making people 'drink more tea'. We think that this idea makes it a bit more interesting and will hopefully make people want to try unusual teas that they haven't had before.

Promotion

  • engraved tea stirrers
  • posters
  • cups
  • cup holders
  • #varieteas




Above is a sketch of what we are thinking of making if we go ahead with this idea. It will be a box we will assemble, with little compartments for teabags. People can reach in without knowing what flavour the tea will be, and they can right in the blank space what they think it is. We could put this on show in the studio or somewhere in the college.
Something else we could make is envelopes with random teabags in, which we give away for free. Inside it would include assorted teabags, a tea stirrer with an engraved message on it, and there would be a competition for who ever guesses all the teas right.
the hashtag #varieteas will be used to keep track on Twitter or Instagram and make people interact and advertise it themselves.

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