Monday 25 April 2016

Brief // Tamar Attia lookbook and identity

Brief
Create material promotional material for printed textiles student Tamar Attia.
She is a soon-to-be graduate who creates bold and colourful pattern design.
Deliverables:
  • Lookbook of most recent work
  • Business cards

Target audience: future employers, future clients. 

What she wants:
  • the lookbook to be quite creative and innovative.
  • the business cards need to be simple, just as a means of contact information and nothing showing her actual work.

Some of her most recent work:







Her work is very bright and colourful - I need to bare this in mind when I am designing her lookbook. This could mean that coloured paper could be used amongst her designs that match them, or that I use minimal colour to make her designs pop out.
Her style is very loose; the components don't match up accurately. This creates expressive patterns that have a lot of character. Her lookbook needs to demonstrate her adventurous style.

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